Happy Monday BOS family. I hope each of you had a fabulous weekend. Last Monday we talked about the word LOVE and this week we shall explore the word PERSISTENCE.
I am capitalizing it to give it the Drama it deserves.
Persistence – Existing or remaining the same state for an indefinitely long time. Enduring. Refusing to give up or let go; preserving obstinately
Persistence is the ability to maintain action regardless of your feelings. You press on even when you feel like quitting. When you work on any big goal, your motivation will encounter highs and lows like waves hitting the shore. Sometimes you’ll feel motivated; sometimes you won’t. But it’s not your feelings that will produce results — it’s your actions.
Being persistent is like a force similar to DYNAMITE. It can blow up the walls of containment and help you produce amazing results. Designers aren’t successful overnight. There are tons of talented people who aren’t achieving their dreams because they aren’t persistent.
Be Passionate!! Be Persistent!! Be Amazing!!
Last year I was introduced to the designs of Dallas designer Eric Renteria of Etiquette Vintage Design. He makes some of the most beautiful sports jackets and tulle skirts.The love is truly in the details of each piece he crafts. He started his company two years ago by accident, but continued because he loves making beautiful clothing.
His designs have been featured in Playboy and even Vogue Italia. Recently he was invited to show his designs during a show for New York Fashion Week. Although his clothing is beautiful; his story of persistence is what amazes me. Take a look at a peak of my talk with designer Eric Renteria.
BOS: How did you get invited to show during New York Fashion Week?
ER: I was contacted by an intern that had been following my line for about a year. I had been featured in Austin during SXSW and Austin Fashion Week, so I was very honored. After accepting a spot to show in NY, I had just under a month to produce 25 looks. I sewed night and day. It was a challenge that I am proud to say I met head on.
BOS: Wow pretty amazing. What was your inspiration for your Fall 2013 Collection?
ER: My fashion week inspiration came from a mix of things. Every morning I watch “I love Lucy” and “Leave it to Beaver”. I also had just finished watching the Great Gatsby. I took bits and pieces of the fashion from those shows and vintage year books to design my pieces.
BOS: What’s the best lesson you have learned from the fashion industry?
ER: The best thing I have learned is that persistence pays off. Many people wonder how in the world I have accomplished so much in only 2 years and without a fashion design background. The reason is that I believe in myself, my work, and my product. Also the word “NO” is not in my vocabulary.